
Brand Opportunities
Unlock Infinite Potential with Macerich
Macerich shopping centers are more than just retail spaces—they are vibrant community hubs that attract millions of visitors annually, offering high-impact brand exposure in some of the nation’s most dynamic markets. Whether you’re looking to captivate audiences through immersive brand activations, cutting-edge digital media or experiential marketing, we provide the ultimate platform to engage, inspire and convert.
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Contact: Melissa Buxton, Senior Manager, Business Development
Media & Advertising Opportunities
Reach consumers where they shop, dine and play. Our strategically placed digital and static media breaks through the clutter, delivering targeted messaging that drives awareness, engagement and sales as shoppers are in the buying mindset. Opportunities vary by property and can be customized by center or across our portfolio. Let us help you identify the perfect platform to reach your audience.
Experiential & Pop-Up Activations
Transform passive shoppers into active brand participants. Our properties offer unparalleled opportunities for immersive experiences, product showcases and hands-on consumer interactions.
- Branded Activations – Product demonstrations, sampling and interactive displays
- Retail and Showrooms – Short-term, high-impact retail experiences
- Ride and Drive Events – Automotive test drives and experiential marketing
- Parking Lot Takeovers – Large-scale outdoor brand activations
Event Sponsorships & Community Integration
Connect with consumers through meaningful experiences at our centers. Macerich hosts signature events that provide premium sponsorship and branding opportunities, including:
- Holiday Celebrations and Photos with Santa/Easter Bunny
- Concert Series and Food and Wine Festivals
- Pride Celebrations and Lunar New Year
- Back-to-School and Family-Centric Events
We can help create custom sponsorships tailored to your brand’s objectives, ensuring meaningful consumer engagement.
Filming & Content Creation
Looking for the perfect filming location for your commercial, TV show or social media campaign? Visit our filming page to learn more.
Amenity Sponsorships
As an amenity sponsor at our centers, your company will receive opportunities to build customer relationships through prominent display, branding and customized exposure. Sponsoring consumer-centric amenities provides your brand with increased name recognition, awareness and highly visible messaging.
- Valet Parking
- Children’s Play Area
- Wi-Fi
Community Room
The meeting and event space features 1,000 square feet with high quality audio/video capabilities, custom mill work, flexible seating configurations, a separate kitchenette space and an outdoor patio.
Features:
- Dual 65” LED screens
- DVD/Blue Ray Disc Player
- Satellite TV with 220+ channels
- In-room sound with volume control
- Complimentary, unlimited WiFi with in-room router
- Power docks for up to 24 users
- Device charging stations with USB inputs and pads for compatible devices
- 22-foot fully retractable wall with attached 800 square foot private patio
- On-site catering options
- Kitchenette with full size side by side refrigerator, sink and warming drawer
- Accommodates up to 100 people depending on furniture arrangement
- Complimentary custom room set-up
For booking information, please contact the Mall Management Office at 623-979-7720